I’m noticing a bit of a trend happening in the blogosphere where people are becoming interested in second tier link building – and some of the top white hat SEO gurus have released posts about it recently. They obviously made some good points but I don’t really feel like they said enough. (more…)
Archives: Traffic
Some Thoughts On Second Tier Link Building
November 28, 2012 by Wayne Icard | No Comments | Filed in SEO, TrafficMatt Cutts – Google Will Take Action Against Low Quality Guest Blogging
November 19, 2012 by Wayne Icard | No Comments | Filed in SEO, Traffic
A few weeks ago Matt Cutts came out and basically said Guest Posting is OK as long as the blogger is high quality. Now, a few days ago he’s come out with another webmaster help video and basically let us know that low quality guest posting won’t be tolerated. (more…)
SEO Isn’t Simple Or Easy
November 16, 2012 by Wayne Icard | No Comments | Filed in SEO, Traffic
I see a lot of people get penalized or ignored by Google. Obviously, if you put a lot of work into chasing a keyword, it’s really frustrating if you don’t get to where you want to be.I remember when I first started, I did everything right (minus the black hat part which I don’t do anymore) but, I didn’t know about the delay algorithm for un-established sites. (more…)
‘Time Watched’ Announced As A Ranking Factor On YouTube’s Search Engine
November 5, 2012 by Wayne Icard | No Comments | Filed in News, SEO, Traffic
YouTube Just announced on the official YouTube Partners and Creators Blog (yeah, first time I’ve heard it too) that they’re adjusting their search algorithm to reward more engaging videos. What this mean is: the longer people watch your video, the better you can expect that video to rank in YouTube’s search engine. (more…)
Google’s Matt Cutts on Guest Posting For Links
October 11, 2012 by Wayne Icard | No Comments | Filed in Blogging, News, SEO, Traffic
Matt Cutts, the head of Google’s web spam team came out on Tuesday in a Webmaster Help video to discuss Google’s view on guest blogging for links. When I first saw the headline in my Twitter feed I was kinda nervous because right now guest posting is my preferred way to promote a new site. I also think guest blogging is generally something that’s really cool. I think the video turned out to be good news for bloggers who are focused on adding value to the net and not focused on cranking out “good enough” articles that look like they belong in an article directory. Here’s the vid – (more…)
The 2012 Guest Posting Problem And Solution
September 11, 2012 by Wayne Icard | No Comments | Filed in Blogging, SEO, Traffic
The Problem
Let’s face it. SEOs across the globe have been panicking. They were spoiled by all those public blog networks and cheap directories and ultimately got their date with destiny. Well, more like a date with the Penguin. How did they get spoiled? They were allowed to rank high in the serps without providing any real value. Sure, their main site might have been decent enough but, all their off-site efforts weren’t meant to impress anybody but the Google-bot, and because of the high demand for links that actually have some Pagerank, those soul-less articles were showing up in the serps far more than they should have been. (more…)
Even Good Sites Are Getting Link Removal Requests
August 30, 2012 by Wayne Icard | No Comments | Filed in Blogging, Business, News, SEO, Traffic
Since Penguin came out, there definitely seems to be a growing disinterest in link spam from link networks and the like. Google scared a lot of people with that update and everyone’s jumping on the guest posting bandwagon. This is evident from the growing number of bloggers complaining about poor quality guest posts being sent to them. There’s also a growing number of webmasters freaking out and trying to clean up their link profiles. (more…)
What Do Google Engineers Consider To Be Natural Anchor Text?
August 23, 2012 by Wayne Icard | No Comments | Filed in SEO, Traffic
Today, I was doing some research for an upcoming post and found myself on Google’s search blog. After browsing around for a few minutes, I thought it would be kinda fun to pay attention to the anchor texts that they add to their links. I figured it would be pretty insightful to show some examples of the links behavior in their posts and get a bead on what they clearly view as natural link behavior since Penguin rolled out. (more…)
Google Trying To Trick SEOs Isn’t New
August 22, 2012 by Wayne Icard | No Comments | Filed in SEO, Traffic
Bill Slawski of SEO By The Sea just posted about an interesting post about a patent that Google filed a couple of years ago. In the patent, Google describes a system where they trick webmasters that they think may be spamming during their transition from low rank to high rank. Basically, they give the webmaster undesirable results for his efforts and track his responses. If they don’t like his responses, he may end up ranking lower than he originally did. (more…)

Danny Goodwin of Search Engine Watch was covering SES San Francisco on Wednesday while Matt Cutts was on stage with Danny Sullivan, Brett Tabke, and Mike Grehan. They talked about Knowledge Graph, Panda, Penguin, Transparency, etc. If you’re interested in hearing about all that stuff 













